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Business
Alex Silva

How to Measure Employee Productivity

Employee productivity can simply be defined as the amount of useful work (result) they produce in a given period of time. Labor productivity is the amount of work that an employee can perform in a given period of time. If an employee can complete a large amount of work in a short period of time

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Personal
Alex Silva

Hard Work -Versus- Smart Work

While working hard and working smart are completely different approaches, ideally you can find a balance between the two approaches while achieving your goals. Comparing hard work to smart work can help you determine which approach is best when it comes to achieving your business goals.   Without hard work, you will not be able to

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Personal
Alex Silva

The “Freedom” of Owning your Own Business

Owning your own business is one way to gain personal freedom on many levels. Freedom and autonomy are two reasons why people start their own businesses as independent entrepreneurs. Many people believe that entrepreneurs have the freedom to do what they want.  This desire for freedom often drives owners to pursue larger businesses that they

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Business
Alex Silva

Customer Lifetime Value (CLV)

How to Measure Customer Lifetime Value (CLV) Customer Lifetime Value is the total amount that a customer will spend from the time of acquisition to termination of the relationship with the company. Customer Lifetime Value (CLV), sometimes referred to as Life Value (LTV), is the margin that a company expects to earn for all business

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Building a Brand as a Part of a Successful Company

Brand development is the process of building and strengthening your professional services brand. Your brand may be your professional services firm’s most valuable asset. Remember, the strength of your brand depends on reputation and recognition. A strong brand is considered an important strategic asset that allows companies to build stronger relationships with customers and give

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Business
Alex Silva

Why is Customer Acquisition One of the Most Important Parts of Any Business

Abstract Customer acquisition cost is an important business metric used to evaluate the cost of acquiring new customers. Understanding the cost of acquiring new customers is critical for marketing ROAS analysis ROAS (Return on Advertising Spend) ROAS (Return on Advertising Spend) is an important metric for e-commerce. Cost-per-install (CPI) is the most basic CAC for

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Business
Alex Silva

How Much Cash should you have in your Business Account? Find out

Before you decide to withdraw money from your business, determine what the minimum balance in your business account should be. Use this information to calculate how much account funds your small business will need to stay afloat, and to provide a comfortable buffer in case your forecast is incorrect. To find the right balance, it’s

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Business
Alex Silva

Business Owner or Entrepreneur? Which one do you want to be?

An entrepreneur is an individual who owns and operates a business, small or large, with the aim of profiting from the successful running of the business. Entrepreneurs are the legal owners of their business and differ from entrepreneurs in that they strengthen their business by offering products or services that have been proven to drive

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Business
Alex Silva

The Complex Word “Business” | Simple Article

Since the word “business” can be used in place of the day-to-day operations and overall structure of a company, the term is often used to refer to transactions related to the underlying product or service. The term “commercial” also refers to the organized efforts and activities of individuals to produce and sell goods and services

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